the process

Behind every jaw-dropping photo is a seamless process that makes it all look easy. From brainstorming big ideas to polishing the final pixel, here’s a step-by-step guide to how we’ll bring your brand’s vision to life. Get ready for creativity, collaboration, and a little bit of camera magic!

Person wearing a cowboy hat and denim shirt holding a wine glass

We’ll start high-level. This is where we get into your brand’s story, personality, and goals.

Are you looking to wow on social media? Dazzle in print? Or maybe a mix of both? We’ll map out the details of your photography needs - where you have holes in your image library, where other vendors may have fallen short, what has worked well for you in the past, and more.

We might take a peek at your top competitors or brands you love and put our heads together on creative direction. By the end of this phase, we’ll have a solid vision to guide our shoot to success.

phase 1:
The big picture

This is where the rubber meets the road (or the camera meets the tripod?). Locations, talent, props, timelines—we’re nailing it all down. You’ll get to swipe through lookbooks of handpicked options and approve every detail, from the color of the props to the perfect face to bring your product to life. My knack for logistics shines here—the best productions are built on rock-solid plans, and that’s exactly what we’ll have. By the time we’re done, we’ll know exactly how your shoot will play out long before the first flash fires.

PHase 2: Planning
for success

Man in sunglasses drinking from a cup with sunlight flaring behind
Bottle of Corona Extra on poolside ledge with wicker chair and feet in the background.

The big day is here, and it’s time to bring our plan to life! This is where the magic happens—and the fun, too. Whether you’re front and center on set, calling the shots, or you’ve handed me the reins and are kicking back with a coffee, we’ll make it work for you.

My goal? To make shoot day smooth, efficient, and bursting with creative energy. Anyone on set can expect to hear me say, “Ok, just one more,” (more than just once) and the occasional shriek of excitement when we’ve got the shot.

PHase 3: lights, camera, action!

Here’s where the raw shots are polished into perfection. Post-processing is part art and part science, as I mix up the perfect recipe to highlight your product with the look and feel we’ve established since the project’s beginning.

I’ll fine-tune every detail, turning the shots we captured into the assets your brand deserves. Then comes your moment of truth: the client review. Speak your mind, share your thoughts—we’ll collaborate until you’re over the moon about the final images. I won’t be happy with the images until you are, so we’ll work together to achieve that goal.

PHase 4:
pixel perfect

PHase 5: signed, sealed, delivered - they’re yours!

Your shiny new assets are ready to meet the world! Delivered digitally, these images are yours, forever and ever (and ever). Unlike other contracts that slap on expiration dates, mine guarantees full rights in perpetuity. Translation? No strings attached, no fine print, no headaches.

You and your new creative assets will ride off into the sunset and live happily ever after.

Person sitting on a blue vintage van, wearing a black t-shirt and light purple shorts, smiling in a sunny outdoor setting.

ready to get started?